Dates:February 22, 2025
Meets:Sat 10:00 AM to 2:00 PM
Location:Arts & Technology Building 204
Cost: $70.00

Sorry, we are no longer accepting registrations for this course. Please contact our office to find out if it will be rescheduled, or if alternative classes are available.

If you are an artist, chef, baker, craftsperson or create products to sell, this workshop is for you. Learn to develop a pricing formula unique to your business. Calculate costs by product type and determine profit margins and competitive pricing. Learn how to identify your audience and develop your brand to reach your target customer. Understand a typical marketing cycle to draw attention to your products and increase sales. Create specific marketing messages and learn how and when to use them.

Notes:

Campus Map: http://www.fvcc.edu/campus-guide/campus-map/
Fee: $70.00
Hours:4.00
CEUs:0.40

Fee Breakdown

CategoryDescriptionAmount
Course Fee (Basic)TUITION$ 70.00
Course Fee (Alternate)SENIOR$ 60.00

Arts & Technology Building 204

FVCC-Kalispell, MT

Jan Shanahan

Jan Shanahan owns Wild Sky Industries, which serves the business needs of both technical companies and artists who are focused on developing their art business. She served as General Manager /Senior Marketing Manager for Microsoft Corporation for more than a decade. Prior to Microsoft, Jan's education at UCLA and Stanford readied her for work in energy research and the IT industry in the Bay Area for 20+ years. This experience was very helpful in establishing licensing and marketing arrangements for new products-both art-focused and computer applications-that allow her to assist people in doing the same. Jan lends entrepreneurial expertise in business and organizational development, project management, and publishing to courses focused on business creation or improvement. As an artist, she works mostly with fibers/textiles-having done work for Sunset Magazine, Family Circle, and other companies that offer creative kits for sale. Being home in her native Montana, Jan appreciates the opportunity to coach artists as they begin or grow their business career. She is pleased to offer both creative workshops and business workshops where she meets so many new friends and colleagues!